We believe medicinal herbs hold the power to create change.
In any great story, chance plays a vital role. In the late 60s, the stars aligned when herbalist Rosemary Gladstar met community activist and environmentalist Drake Sadler. Entrenched in the spirit of the age, and their pursuit of healthful alternatives to the mainstream — lifestyle, natural foods, and herbal remedies — they planted the seeds for their shared vision of a new kind of herbalism. In 1974, they founded Traditional Medicinals. Nearly fifty years later, we’re going strong — partnering with suppliers and sourcing communities around the world to bring the best ingredients to our products and to you.
Traditional Medicinals has always been a company rooted in purpose. Working with our partners, suppliers, and sourcing communities, we want to create a positive impact on the world. As a certified B Corp and a registered California benefit corporation we continue to improve our partner-centered, people-first approach to produce an engaged, vibrant community that enhances the well-being for everyone we work with.
The Traditional Medicinals Foundation was formed in 2008 with a mission of focusing on social initiatives in our source communities around the world. We’ve worked to address fundamental issues of food and water security, healthcare, education, women’s empowerment, and advocacy for a social business model where community-led development, equitable trade, and compassionate capitalism benefit every stakeholder. As part of fulfilling our charter commitment to improve the lives and livelihoods for our farmers and collectors, this important work with source communities is now held by our company. Traditional Medicinals will build on the legacy of the Foundation’s investment in our source communities, continuing the important work of creating social equity within the business of plant medicine.
The Traditional Medicinals Foundation now works closely with nonprofit organizations to partner on programs that focus on equity and capacity building and expanding access to herbal medicine.